By foregrounding weight—typically an imprecise or incidental parameter—as a starting point, the exhibition opens up a broader reflection on materials, use, and above all, the responsibility in design today. This approach speaks directly to the spirit of this year’s Fuorisalone theme, “Be the Project,” which shifts focus from outcome to process, positioning design as a dynamic, human-centered act shaped by intuition, accountability, and transformation.
With weight as its pretext, Dos Mil Quatre-Cents Setanta Grams aims to offer, within the great saturation of proposals at Milan Design Week, a perspective on the future that moves away from the typical hegemonic narratives surrounding industrial design. In doing so, it draws a collective portrait of a new generation of Catalan designers: one shaped by a growing sense of community, a deep regard for manual and artisanal processes, and a shared desire to propose a more human and playful approach to everyday objects.